Top Definition
When something is deemed to have advertising value by marketing 'big wigs'.

Often used by people who don't have access to a dictionary - or PR types who like to make up their own words, usually by adding 'ability' to the end of a word. Or 'sexual'. See also: Gastrosexual
This viral is really real, but still adheres to all the brand messages that we're trying to convey this year. It has great campaignability.
por claire_j_b 26 de Outubro de 2010
Email diário grátis

Digite seu endereço de email abaixo para receber nossa Palavra Urbana do Dia grátis toda manhã!

Os emails são enviados de daily@urbandictionary.com. Nós nunca enviaremos spam para você.

×